The Role of the Media Industry When Participation is a Product
Autor/es
Noguera Vivo, José Manuel; Villi, Mikko; Nyiro, Nora; De Blasio, Emiliana; Bourdaa, MélanieFecha
2013Disciplina/s
Ciencias de la ComunicaciónMateria/s
ParticipationAudiences
Media
Resumen
Many media are changing their production and distribution routines— especially through social networks—because of the increasing opportunities for audience participation in more and better ways which still are not optimised by media.